"WE WEAR WHAT WE ARE" : THE DROP IS LIVE!

WILD HEART unveils its new collection: WE WEAR WHAT WE ARE.

WE WEAR WHAT WE ARE.

Audacieuse. Ambitieux. Influent. Matérialiste. Atypique. Sans cœur. Irremplaçable.

Words that define a personality, a character, an attitude. Some are worn with pride; others can be harder to own.

But who decides what defines us? And above all, why should we always try to fit what others expect of us?

With WE WEAR WHAT WE ARE, WILD HEART turns words into personal statements.

Each T-shirt displays a personality trait, without trying to explain, justify or soften it. A way to own our qualities, our contradictions and even those little parts of ourselves that others do not always understand.

Because, deep down, no one has just one side. We can be ambitious and unconventional, bold and materialistic, influential and perfectly imperfect.

No need to fit into a box. Even less need to apologise for stepping out of it.

WE WEAR WHAT WE ARE.

We wear who we are. And we own it.

Discover the collection →